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Market Research:
Top Players

Address: 770 Broadway, New York, NY 10003-9595
Phone: 1 800 864 1224
Background: The Nielsen Company employs advanced data collection methodologies and measurement science to help businesses turn new and traditional sources of data into customer intelligence to better manage their brands, launch and grow product portfolios, optimize their media mix and establish meaningful customer relationships. Nielsen is the world’s leading marketing and media information company. The company focuses on measuring and analyzing how people interact with digital platforms, traditional media and in-store environments - locally as well as globally.

Dun & Bradstreet
Address: 103 JFK Parkway, Short Hills, NJ 07078
Phone: 973-921-5500
Background: D&B is a leading company for business to business market information and offers excellent career opportunities. D&B’s global commercial database contains more than 140 million business records. The database is enhanced by D&B’s proprietary DUNSRight® Quality Process, which provides our customers with quality business information. This quality information is the foundation of our global solutions that customers rely on to make critical business decisions.

Information Resources Inc.
Address: 150 N. Clinton, Chicago IL. 60661.
Phone: (312) 726-1221.
Background: Information Resources, Inc. is the largest provider of UPC scanner-based business solutions to the consumer packaged goods (CPG) industry. IRI's business solutions help clients more efficiently and effectively market, sell and distribute their products worldwide.

The Arbitron Co.
Business Units: Arbitron Radio, Scarborough Research, LocalMotion Retail Ratings, Arbitron NewMedia, Media Marketing Technologies
Address: 142 West 57th Street, New York NY 10019.
Phone: (212) 887-1300.
Background: The Arbitron Company is an international media research firm providing information services that are used to develop the local marketing strategies of the electronic media, and of their advertisers and agencies. The company's marketing and business units are supported by a world-renowned research and technology organization located in Columbia, Maryland. The company employs 530 full-time employees; its executive offices are located in New York City.

Westat Inc.
Address: 1650 Research Blvd, Rockville MD 20850
Phone: (301) 251-1500.
Background: WESTAT is an employee-owned research corporation known for the quality of its statistical design, data collection and management, and research analysis work. Headquartered in the greater Washington, DC metropolitan area, our diverse staff of more than 1,100 enables us to assemble project teams to meet the challenges of complex research projects. With a more than 30-year history of technical and managerial excellence, Westat has emerged as one of the foremost statistical research and evaluation organizations in the United States.

Address: 1297 N. Highway Dr., Fenton, MO 63099.
Phone: 314-827-1610.
Background: Maritz attempts to help clients improve their performance in critical areas such as sales, marketing, quality, customer satisfaction, and cost reduction by influencing behavior oF customers, employees, and channel partners. Emphasizing excellence and value, the company creates, develops, and implements action plans using strong marketing services, employee involvement and travel through a unique combination of our worldwide resources that includes marketing services, employee involvement processes and travel services. The company is considered a top employer.

NPD Group Inc.
Address: 900 West Shore Rd., Port Washington, N.Y 11050.
Background: As one of the nation's largest marketing information firms, The NPD Group helps companies around the world answer these questions in order to better market their existing products and services and develop more successful new ones.

Market Facts Inc.
Address: 3040 West Salt Creek Lane, Arlington Heights, Ill 60005
Phone: (847) 590-7325.
Background: Market Facts' primary activity is the design, execution, and interpretation of market research conducted on behalf of its clients, which include a majority of the largest 100 multinational consumer products and services companies, as well as many government agencies.

M/A/R/C Research
Address: 7850 N. Belt Line Rd, Irving, Texas 75063
Phone: 214-506-3400.
Background: M/A/R/C Research is a brand development firm dedicated to helping clients create, evaluate, and strengthen their brands. M/A/R/C teams design and execute qualitative and quantitative, traditional and online solutions while adhering to a client-service ethic built on being easy to work with and delivering what is promised.
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